DETERMINANTS OF STUDENTS’ SATISFACTION WITH QUALITY OF SERVICE FACILITIES IN CHUKWUEMEKA ODUMEGWU OJUKWU UNIVERSITY

Abstract

This study evaluated the specific factors which influence the satisfaction of students in Chukwuemeka Odumegwu  Ojukwu University (COOU) in Anambra State, Nigeria. The methodology involved descriptive survey of  the 2 biggest faculties (Management Sciences and Social Sciences) of the institution. Primary data used in the study were sourced with 5-point  Likert Scale type of questionnaire for gathering the relevant data from 300 target student-customer respondents conveniently sampled from the entire student population. The outcome of this study revealed that the quality of service facilities provided to the students regarding the sports and recreational facilities, the transportation facilities and accommodation facilities have significant and positive relationship with the satisfaction of the students in the university. From the outcome, it was concluded that students’ satisfaction is significantly influenced by the quality of services facilities provided by the university. The study therefore recommended that management of the university should continuously work towards ensuring that the quality of these service facilities are part of their financial decisions and provisions in response to the expectations and needs of their students for increased academic performance, the university’s image and steady patronage from both actual and potential students.