EKWUNIFE, G. O.; NWANGENE, O. C.; UZOKA, O. I. The Mediating Role of Consumer Awareness in the Relationship Between Artificial Intelligence and Online Purchase Intention in South-East Nigeria. JOURNAL OF EMERGING TRENDS IN MANAGEMENT SCIENCES AND ENTREPRENEURSHIP, [S. l.], v. 7, n. 2, p. 590–604, 2025. Disponível em: https://jetmase.com/index.php/jetmase/article/view/168. Acesso em: 13 nov. 2026.